Our Web Design Process
Our Web Design Process
From Plan to Launch
From planning to launch with a process that works
A structured, transparent process that keeps your project focused, on time, and on budget — from first conversation through to launch.
A collaborative process that delivers results
Built to reflect your business and deliver real results
Every website we create follows a proven process that keeps your project focused. From early planning to final launch, every step is shaped by your goals, your audience, and your brand.
Our approach ensures your website performs — not just looks good. Whether you are in Brisbane, the Gold Coast, or the Sunshine Coast, we build the process around your business.
Seven stages
Inside the Scorched Media build
Every stage is documented, costed, and reviewed with you before we move to the next.
- 01
Discovery and Planning
We begin by learning about your business, objectives, and target audience. We review your existing website, your competitors, market position, and customer pain points. These insights help us define a clear direction so the design, structure, and content all align with your goals.
- 02
UX and Wireframing
We plan your layout with user experience at the core. Wireframes map out key pages, page flow, and content placement — so users can navigate easily, find what they need, and take action without friction.
- 03
Visual Design
Fonts, colours, and imagery are all chosen to reflect your brand and support user actions. Every design element has a purpose. You'll be involved through feedback sessions until it feels like a natural extension of your business.
- 04
Content Creation
We create content that is clear, easy to read, and tailored to your audience. Every headline, paragraph, and call to action is written to inform and engage — matching the tone of your business and written for both clarity and persuasion.
- 05
SEO and Setup
Search visibility is part of the foundation. We optimise your metadata, heading structure, URLs, and internal linking. Every page has a focus keyword, matching user intent for your main services and locations.
- 06
Development and Feedback
If we develop your site in WordPress, we use plugins that improve speed and performance. We add content, forms, and functionality — and you have a chance to review and request changes before anything goes live.
- 07
Testing and Launch
Before launch, we test across major browsers and devices — navigation, contact forms, mobile usability, load behaviour. Once it's approved, we go live and provide training to help you manage the site with confidence.
What you get
Three things that come standard
Full visibility
You see drafts at every major stage. Feedback rounds are built into the process so the result reflects your brand and your voice — not our assumptions.
A site that performs
Every page is built around your business goals. Helping you attract the right visitors and turn them into customers — not just look good.
Support after launch
Once your site is live, we're still here. Updates, SEO, feature add-ons, or advice — we're ready to support your next steps.
Thanks Darren for all your hard work and input into our fantastic fresh new website! Darren was super easy to deal with and gave up his time for face to face communication several times throughout the process. Highly recommend!
What to expect
Ready to start?
Let's begin with a free strategy call
A 30-minute conversation about your goals — then we'll map out the project plan with clear scope and fixed pricing.
Or call (07) 2100 2110